Not Every Show Has To Work Equally

In Fact, Technology Has Been The Story Of Human Progress From As Long Back As We Know. In 100 Years People Will Look Back On Now And Say, 'that Was The Internet Age.' And Computers Will Be Seen As A Mere Ingredient To The Internet Age.

If The Starbucks Secret Is A Smile When You Get Your Latte... Ours Is That The Web Site Adapts To The Individual's Taste.

But As An Entrepreneur You Have To Feel Like You Can Jump Out Of An Aeroplane Because You're Confident That You'll Catch A Bird Flying By. It's An Act Of Stupidity, And Most Entrepreneurs Go Splat Because The Bird Doesn't Come By, But A Few Times It Does.

Human Entertainment Will Have Moved On To Something New. Then The Ultimate Challenge For Us Is, Can We Figure Out What That New Form Of Entertainment Is?

Technological Revolutions Are Very Hard To Predict. My Favourite Example Is Someone In 1850 Taking Care Of Horses As A Farrier. They Would Have Said, "look, Horses Have Been Part Of Human Existence For 5,000 Years. We Are Horse People. It's Permanent." But All Of A Sudden, The Internal Combustion Engine Comes Along And, With It, Oil Fields And Automobiles, Which Basically Replace The Horse Completely. So We Often Have These Long Periods Of Stability And Then A Sudden Inflection Point.