No Private Enterprise Will Ever Fall Prey

The Santa Claus Principle Liquidates Itself.

The Capitalistic Social Order, Therefore, Is An Economic Democracy In The Strictest Sense Of The Word. In The Last Analysis, All Decisions Are Dependent On The Will Of The People As Consumers. Thus, Whenever There Is A Conflict Between The Consumers' Views And Those Of The Business Managers, Market Pressures Assure That The Views Of The Consumers Win Out Eventually.

Used To The Conditions Of A Capitalistic Environment, The Average American Takes It For Granted That Every Year Business Makes Something New And Better Accessible To Him. Looking Backward Upon The Years Of His Own Life, He Realizes That Many Implements That Were Totally Unknown In The Days Of His Youth And Many Others Which At That Time Could Be Enjoyed Only By A Small Minority Are Now Standard Equipment Of Almost Every Household.

Modern Society, Based As It Is On The Division Of Labor, Can Be Preserved Only Under Conditions Of Lasting Peace.

What Makes Small Business Develop Into Big Business Is Not Spending, But Saving And Capital Accumulation.