Look For The Second Right Answer.

Most Burning Issues Generate Far More Heat Than Light.

Most Brilliance Arises From Ordinary People Working Together In Extraordinary Ways.

Knowledge Is The Stuff From Which New Ideas Are Made. Thus, The Real Key To Being Creative Lies In What You Do With Your Knowledge.

It's Difficult To Get Your Creative Juices Flowing If You're Always Being Practical, Following Rules, Afraid To Make Mistakes, Not Looking Into Outside Areas, Or Under The Influence Of Any Of The Other Mental Locks.

If You Fall In Love With An Idea, You Won't See The Merits Of Alternative Approaches-and Will Probably Miss An Opportunity Or Two. One Of Life's Great Pleasures Is Letting Go Of A Previously Cherished Idea. Then You're Free To Look For New Ones. What Part Of Your Idea Are You In Love With? What Would Happen If You Kissed It Goodbye?