Life Is Like A Wheel. Sooner Or

What's Been Tried Once Had Been Tried Once Before... And Before... And Before...

To The Devil With False Modesty.

One Can Often Trace The Sources Of A Brand Personality - Here It Is The Advertising, There The Pack, Somewhere Else Some Physical Element Of The Product. Of Course, The Personality Is Clearest And Strongest When All The Elements Are Consistent.

A Change Is As Good As A Rest.

You Cannot Condemn A Man For What May Only Be A Figment Of Your Own Imagination.