Leaders Do Stuff That Matters.

Advantage Comes Not From The Spectacular Or The Technical. Advantage Comes From A Persistent Seeking Of The Mundane Edge.

One Size Never Fits All. One Size Fits One. Period

Regardless Of Age, Regardless Of Position, Regardless Of The Business We Happen To Be In, All Of Us Need To Understand The Importance Of Branding. We Are Ceos Of Our Own Companies: Me, Inc. To Be In Business Today, Our Most Important Job Is To Be Head Marketer For The Brand Called You.

Your Calendar Never Lies. All We Have Is Our Time. The Way We Spend Our Time Is Our Priorities, Is Our Strategy. Your Calendar Knows What You Really Care About. Do You?

Business, Life Itself, Is Damned Hard Work If You Wanna Be Good At It. Actually, That's Precisely Wrong. Business Ceases To Be Work When You're Chasing A Dream That Has Engorged You. ("work Should Be More Fun Than Fun" - Noel Coward.) And If The Passion Isn't There. Then Biotech And Plumbing Will Be Equal Drags.