It Is Very, Very Hard To Do

The Thing About Branding Is It Isn't Etched In Stone. A Brand Is A Mark Or An Image Or A Perception We Stamp On A Product, A Concept Or An Ideal, But It Doesn't Last Forever. Like Anything Else, It Needs To Be Nurtured And Reinforced, Or It Will Start To Fade.

I've Come To Learn That My Initial Investment Is More About The Person Versus The Product That I Am Buying Into. I've Also Learned That I Really Do Enjoy Giving Worthy People An Opportunity Of A Lifetime.

In My Mind, There Are Too Many Copycat Web Products Out There That Are Doing The Same Thing.

If You Aren't Living Your Dreams Then You're Living Your Fears.

Product Is Always King.