In The Digital Age Of "overnight" Success

We Need To Encourage Investors To Invest In High-technology Startups.

Design And Technology Should Be The Subject Where Mathematical Brainboxes And Science Whizzkids Turn Their Bright Ideas Into Useful Products.

It's The Unlikely Juxtaposition Of Creativity And Logic Which Causes The Wooliness And Confusion Around The Term 'innovation'. Everybody Wants To Be Innovative; Many Companies And Ideas Are Proclaimed To Be Innovative And No One Doubts That Innovation Is A Money Spinner. And, Thus, We Are All Looking For The Magic Formula. Well, Here You Go: Creativity + Iterative Development = Innovation.

Don't Listen To Experts.

In The Past, The U.k. Got Away With Selling Things That Weren't Unusual. Now It's No Use Trying To Export Without Having Something That's Unusual And Better.