I'm Fundamentally Not Interested In The Fortune

The Selfish Leader Will Attempt To Lead Others For Their Own Gain And For The Detriment Of Others.

Think About The Market, Think About The Design, And Think About Who Is Going To Design For That Market. Hit The Mark.

The Market May Never Coalesce Around One Basic Design, Or Even Around Two Or Three Dominant Devices.

The Delivery And Presentation Media Are Important, And Each Format Has Its Advantages And Disadvantages, But Ultimately I Just Want To Read What I Want To Read, When And Where I Want.

The Whole Secret To Our Success Is Being Able To Con Ourselves Into Believing That We're Going To Change The World Because Statistically We Are Unlikely To Do It.