I'm Convinced That Ideas And Behaviors And

People Are Experience-rich And Theory-poor.

Sometimes The Most Modest Changes Can Bring About Enormous Effects.

People At Cdc [centers For Disease Control] Who Cut Their Teeth On Diseases Over The Last 10 Years Have Started To Think Of Crime As Another Disease, And Using Some Of These Same Concepts. It Was Something That Was In The Air In That World, But It Was Time To Bust It Out And Apply It To Any Number Of Different Social Epidemics.

People Who Bring Transformative Change Have Courage, Know How To Re-frame The Problem And Have A Sense Of Urgency.

The Law Of The Few... Says That One Critical Factor In Epidemics Is The Nature Of The Messenger.