If Your Business Is Static, You're Likely

You Know What It's Like To Wake Up In The Middle Of The Night With A Vivid Dream? And You Know That If You Don't Have A Pencil And Pad By The Bed, It Will Be Completely Gone By The Next Morning. Sometimes It's Important To Wake Up And Stop Dreaming. When A Really Great Dream Shows Up, Grab It.

How Exciting Is It To Come To Work If The Best You Can Do Is Trounce Some Other Company That Does Roughly The Same Thing?

We Don't Have As Many Managers As We Should, But We Would Rather Have Too Few Than Too Many.

Being Negative Is Not How We Make Progress, And The Most Important Things Are Not Zero Sum.

As We Transition From One Screen To Multiscreens, Google Has Enormous Opportunities To Innovate And Drive Ever Higher Monetization. Just Like Search In 2000.