Listen To The Customer's Complaint And Act

If You Take Care Of Your Workers They'll Take Care Of Your Business.

It's All About Finding And Hiring People Smarter Than You. Getting Them To Join Your Business. And Giving Them Good Work. Then Getting Out Of Their Way. And Trusting Them. You Have To Get Out Of The Way So You Can Focus On The Bigger Vision. That's Important. And Here's The Main Thing....you Must Make Them See Their Work As A Mission.

Perhaps, Therefore, It Is Odd That If There Is Any One Phrase That Is Guaranteed To Set Me Off It's When Someone Says To Me, 'ok, Fine. You're The Boss!' What Irks Me Is That In 90% Of Such Instances What That Person Is Really Saying Is, 'ok, Then, I Don't Agree With You, But I'll Roll Over And Do It Because You're Telling Me To. But If It Doesn't Work Out I'll Be The First To Remind Everyone That It Wasn't My Idea.'

What We Are Trying To Do At Virgin Is Not To Have One Enormous Company In One Sector Under One Banner, But To Have Two Hundred Or Even Three Hundred Separate Companies. Each Company Can Stand On Its Own Feet And, In That Way, Although We've Got A Brand That Links Them, If We Were To Have Another Tragedy Such As That Of 11 September - Which Hurt The Airline Industry - It Would Not Bring The Whole Group Crashing Down.

I Make Up My Mind About Whether I Can Trust Someone Within 60 Seconds Of Meeting Them