If You Could Do Tomorrow Over Again,

You Can't Control Other People, And Giving Them The Power To Decide If You Will Continue To Produce Good Work Is Foolish.

You Don't Have Enough Time To Be Both Unhappy & Mediocre. It's Not Just Pointless; It's Painful.

Or, If I Take That Same Auditorium And I Make It Much Bigger And Put More Space Between Seats, It'll Be Quieter Because It's Much Harder When You're Not In Physical Contact With People To Spread A Virus From Person-to-person, Right? There Are All Sorts Of Patterns That We See In Epidemiology That Help Us Understand Why Something Spreads.

The Essence Of Marketing Today Is To Tell A Story To People Who Want To Hear It, In A Way That Resonates With Them So They Are Likely To Either Respond Or Connect To You, Or Tell Their Friends.

One Key To Moving Forward Is Knowing What To Leave Behind.