If You Are Deliberately Trying To Create

People Watch What You Do More Than Listen To What You Say.

Understanding The Mythology Of Your Partner, Your Customer And Your Audience Is Far More Important Than Watching The Instant Replay Of What Actually Happened.

... Outsiders Are Way More Likely To Approach Your Organization With Fabulous Projects If They Think They're Likely To Both Get A Good Reception And Succeed When They Get To Market.

Do You Know What People Want More Than Anything? They Want To Be Missed.

One Way To Work The System Is To Work The System. The Other Way Is To Refuse To Work It.