I Regard A Great Ad As The

I Am Often Asked How I Got Into The Business. I Didn't. The Business Got Into Me.

The Sole Purpose Of Business Is Service. The Sole Purpose Of Advertising Is Explaining The Service Which Business Renders.

Don’t Tell Me How Good You Make It; Tell Me How Good It Makes Me When I Use It.

When You Reach For The Stars You May Not Quite Get One, But You Won't Come Up With A Handful Of Mud Either.

What Helps People, Helps Business.