I Didn't Have A Happy Childhood.

I've Tried To Find A New Elegance. It's Not Easy Because People Want To Be Shocked. They Want Explosive Fashion. But Explosions Don't Last, They Disappear Immediately And Leave Nothing But Ashes.

It Is A Fact That, In The West, We Live In A Capitalist Society, But That Does Not Mean That We Cannot Be Guided By The Idea Of A Social Conscience In Our Work. Yes, Fashion Design Requires Consumers To Consume, But We Can Do Our Bit For Society By Running Our Companies In A Socially Responsible Way, And By Creating Products That Promote Respect For Social And Environmental Issues. There Is Also The Possibility For Power And Influence To Be A Force For Change.

Today We No Longer Live In A Way That Is Constrained By Simple Working Or Leisure Environments - We Travel, We Work On Laptops In Coffee Shops, We Go Out To Dinner Straight From Work.

Jeans Represent Democracy In Fashion.

Remain True To Yourself And Your Philosophy. Changing In The Face Of Adversity Will In Fact Diminish Your Credibility With Your Customers.