Hold No More Stocks Than You Can

If You Can't Find Any Companies That You Think Are Attractive, Put Your Money In The Bank Until You Discover Some.

There Are Substantial Rewards For Adopting A Regular Routine Of Investing And Following It No Matter What, And Additional Rewards For Buying More Shares When Most Investors Are Scared Into Selling.

Long Shots Almost Always Miss The Mark.

There's No Shame In Losing Money On A Stock. Everybody Does It. What Is Shameful Is To Hold On To A Stock, Or Worse, To Buy More Of It When The Fundamentals Are Deteriorating.

If You Hope To Have More Money Tomorrow Than You Have Today, You've Got To Put A Chunk Of Your Assets Into Stocks. Sooner Or Later, A Portfolio Of Stocks Or Stock Mutual Funds Will Turn Out To Be A Lot More Valuable Than A Portfolio Of Bonds Or Cds Or Money-market Funds.