Gold Will Not Always Get You Good

For, Besides What Has Been Said, It Should Be Borne In Mind That The Temper Of The Multitude Is Fickle, And That While It Is Easy To Persuade Them Of A Thing, It Is Hard To Fix Them In That Persuasion

I Don't Doubt That Every Prince Would Like To Be Both; But Since It Is Hard To Accomodate These Qualities, If You Have To Make A Choice, To Be Feared Is Much Safer Than To Be Loved. For It Is A Good General Rule About Men, That They Are Ungrateful, Fickle, Liars, And Deceivers, Fearful Of Danger And Greedy For Gain....[love] Is A Link Of Obligation Which Men, Because They Are Rotten, Will Break Anything They Think Doing So Serves Their Advantage; But Fear Involves Dread Of Punishment, From Which They Can Never Escape.

The First Method For Estimating The Intelligence Of A Ruler Is To Look At The Men He Has Around Him.

....it Cannot Be Called Ingenuity To Kill One's Fellow Citizens, To Betray Friends, To Be Without Faith, Without Mercy, Without Religion; By These Means One Can Aquire Power But Not Glory.

A Prince Ought To Have No Other Aim Or Thought, Nor Select Anything Else For His Study, Than War And Its Rules And Discipline; For This Is The Sole Art That Belongs To Him Who Rules, And It Is Of Such Force That It Not Only Upholds Those Who Are Born Princes, But It Often Enables Men To Rise From A Private Station To That Rank. And, On The Contrary, It Is Seen That When Princes Have Thought More Of Ease Than Of Arms They Have Lost Their States. And The First Cause Of Your Losing It Is To Neglect This Art; And What Enables You To Acquire A State Is To Be Master Of The Art.