Everyone Has Been Taught That Technique Is

Again I Want To Emphasize That The Study Of Propaganda Must Be Conducted Within The Context Of A Technological Society. Propaganda Is Called Upon To Solve Problems Created By Technology, To Play On Maladjustments, And To Integrate The Individual Into A Technological World.

It Is Not True That The Perfection Of Police Power Is The Result Of The State's Machiavellianism Or Of Some Transitory Influence. The Whole Structure Of Society Implies It, Of Necessity. The More We Mobilize The Forces Of Nature, The More Must We Mobilize Men And The More Do We Require Order.

The Will Of The World Is Always A Will To Death, A Will To Suicide. We Must Not Accept This Suicide, And We Must So Act That It Cannot Take Place.

Education No Longer Has A Humanist End Or Any Value In Itself; It Has Only One Goal, To Create Technicians.

The Orchestration Of Press, Radio And Television To Create A Continuous, Lasting And Total Environment Renders The Influence Of Propaganda Virtually Unnoticed Precisely Because It Creates A Constant Environment.