Don't Solve Problems. Pursue Opportunities.

The More Successful The Unit, The More Difficult It Is To Make Sure That The Large Company Doesn't Put The Same Expectations On It As It Does For The Rest Of The Company. When It's A New Venture, Whether It's Outside Or Inside The Business, It's A Child. And You Don't Put A 40-pound Pack On A 6-year-old's Back When You Take Her Hiking.

A Business Enterprise Must Continue Beyond The Lifetime Of The Individual Or Of The Generation To Be Capable Of Producing Its Contributions To Economy And To Society.

Efficiency, Which Is Doing Things Right, Is Irrelevant Until You Work On The Right Things.

An Institution Which Is Financed By A Budget - Or Which Enjoys A Monopoly Which The Customer Cannot Escape - Is Rewarded For What It Deserves Rather Than What It Earns. It Is Paid For 'good Intentions' And 'programs'. It Is Paid For Not Alienating Important Constituents Rather Than Satisfying Any One Group. It Is Misdirected By The Way It Is Being Paid Into Defining Performance And Results As What Will Produce The Budget Rather Than As What Will Produce Contribution.

The Tool User, Provided The Tool Is Made Well, Need Not, And Indeed Should Not, Know Anything About The Tool.