Do Not Seek Praise. Seek Criticism.

Advertising Gets Such A Bashing From The World. At Parties You Are Always Asked, 'aren't You Just Selling People Things They Don't Want?

Be Your Own Worst Critic. When Things Go Wrong It's Tempting To Shift The Blame. Don't. Accept Responsibility. People Will Appreciate It, And You Will Find Out What You're Capable Of.

Without Having A Goal It's Difficult To Score.

There Are Rules In Advertising, And Those Rules Are Self-imposed By The Client Companies Because They Don't Want Their Products To Be Seen As Dishonest.

Religion Is A Light Bulb, Created By Man To Help Him To See In The Dark.