Controller Is So Intuitive, Even Your Mum

I Think Everyone Can Enjoy Games.

I Could Make Halo. It’s Not That I Couldn’t Design That Game. It’s Just That I Choose Not To. One Thing About My Game Design Is That I Never Try To Look For What People Want And Then Try To Make That Game Design. I Always Try To Create New Experiences That Are Fun To Play.

I Used To Draw Cartoons. I'd Just Show Them To Some Of My Friends, Expecting That They Were Going To Appreciate Them, That They Were Going To Enjoy Reading Them.

Games Have Grown And Developed From This Limited In-the-box Experience To Something That's Everywhere Now. Interactive Content Is All Around Us, Networked, Ready. This Is Something I've Been Hoping For Throughout My Career.

Nintendo's Philosophy Is Never To Go The Easy Path; It's Always To Challenge Ourselves And Try To Do Something New.