Brands Must Become Architects Of Community.

Find The Human In The Technology. The Currency Marketers Trade In Has Not Changed Even If The Methods Have. Emotion Is What We Exchange.

Transforming A Brand Into A Socially Responsible Leader Doesn't Happen Overnight By Simply Writing New Marketing And Advertising Strategies. It Takes Effort To Identify A Vision That Your Customers Will Find Credible And Aligned With Their Values.

The United States Is At A Critical Juncture In Time. Our Government Is Riddled With Historic Debt, And The Limited Resources Of Philanthropic And Non-profit Efforts Cannot Meet The Scale Of Social Challenges We Face With Necessary Force.

Corporate America Cannot Afford To Remain Silent Or Passive About The Downward Spiral We Are Undergoing. It Cannot Turn A Blind Eye To How Difficult The Experience Of Life Is For So Many Of Their Customers.

The Currency Of Universal Values Make Brands Innately Sharable.