All Advertising Advertises Advertising.

[cameras] Tend To Turn People Into Things And The Photograph Extends And Multiplies The Human Image To The Proportions Of Mass-produced Merchandise And, [in The Age Of Photography] The World Itself Becomes A Sort Of Museum Of Objects That Have Been Encountered Before In Some Other Museum And To Say That The Camera Cannot Lie Is Merely To Underline The Multiple Deceits That Are Now Practiced In Its Name.

All Forms Of Violence Are Quests For Identity. When You Live On The Frontier, You Have No Identity. You're A Nobody.

Except For Light, All Other Media Come In Pairs, With One Acting As The "content" Of The Other, Obscuring The Operation Of Both.

You Can Be A French Canadian Or An English Canadian, But Not A Canadian. We Know How To Live Without An Identity, And This Is One Of Our Marvellous Resources.

A Light Bulb Creates An Environment By Its Mere Presence.