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Language As The Technology Of Human Extension, Whose Powers Of Division And Separation We Know So Well, May Have Been The "tower Of Babel" By Which Men Sought To Scale The Highest Heavens. Today Computers Hold Out The Promise Of A Means Of Instant Tr

In A Cool Medium, The Audience Is An Active Constituent Of The Viewing Or Listening Experience. A Girl Wearing Open-mesh Silk Stockings Or Glasses Is Inherently Cool And Sensual Because The Eye Acts As A Surrogate Hand In Filling In The Low-definition Image Thus Engendered. Which Is Why Boys Make Passes At Girls Who Wear Glasses.

The Car Has Become The Carapace, The Protective And Aggressive Shell, Of Urban And Suburban Man.

People Don't Actually Read Newspapers - They Get Into Them Every Morning Like A Hot Bath.

It Is Possible To Deal With The Entire Environment As A Work Of Art.